In my role as Sr. Marketing Writer, I've had the opportunity to oversee several case studies. My process for these case studies went as such:

1. Draft questionnaire for customer based on the customer's industry, usage of our software, and size of company.

2. Either send over the questionnaire for customer to fill out, or conduct a phone interview to receive customer responses.

3. Draft case study based on questionnaire response, with a focus on the issue they faced before using our tool and highlighting how our tool helped them reach success.